PCL
✦
Independent Prestige Dealership  ·  Watford, Hertfordshire

Drive Away in
Extraordinary Style

Specialists in sports, prestige and 4×4 vehicles — meticulously sourced, rigorously prepared, and offered with full financing, 6-month warranty and nationwide delivery.

Browse Our Cars Book a Viewing
🏆
SAF Approved
Finance Specialists
🛡️
FCA Regulated
Authorised Credit Broker
⭐
4.9★ Reviewed
200+ Happy Customers
Scroll
0+
Cars Sold Every Year
0%
Customer Satisfaction
0+
Years of Experience
0
Month Gold Warranty
SERVICES
What We Offer

Our Services

◆
🚗

Used Cars

Every vehicle is HPI checked, rigorously valeted and professionally prepared before arriving in our private showroom.

Explore Inventory →
🔄

Part Exchange

We'll give you a fair and competitive valuation for your current vehicle, making your next purchase seamless.

Get a Valuation →
💳

Finance

SAF approved and FCA regulated, we offer competitive rates from leading lenders tailored to your budget.

Calculate Finance →
🛡️

6-Month Warranty

Every car comes with a nationwide 6-month Gold warranty for complete peace of mind after purchase.

Warranty Details →
Why Paragon

The Paragon
Difference

We're not a typical forecourt. Our private showroom offers a relaxed, no-pressure environment where you can browse and inspect our hand-picked collection at your own pace.

01

Rigorously Prepared Stock

Each car undergoes a full valet, HPI check, mechanical inspection and professional detailing before entering our stock.

02

SAF Approved Financing

We're SAF approved and FCA regulated, working with multiple selected lenders to find you the best rate.

03

Live Video Viewings

Can't visit in person? We offer live video viewings and detailed video walk-arounds of any vehicle.

04

Nationwide Delivery

We deliver directly to your door, anywhere in the UK, with full contactless handover available.

Paragon Cars Showroom
5★
Google Rated Dealership
0+
5-Star Reviews
UK
Nationwide Delivery
Fully Online Process

Buy Your Next Car Without Leaving Home

Browse, apply for finance, part exchange, complete the sale and arrange nationwide delivery — all entirely online.

How It Works
REVIEWS
Happy Customers

What Our Clients Say

◆
"

Absolutely outstanding service from start to finish. The car was exactly as described, immaculately presented and the whole process was effortless. I wouldn't hesitate to recommend Paragon.

★★★★★
JM
James Mitchell
BMW M4 Competition
"

Paragon sourced the exact Range Rover Sport I wanted within two weeks. The finance rate was better than my bank offered. Brilliant, professional team throughout.

★★★★★
SR
Sophia Rahman
Range Rover Sport HSE
"

The live video viewing was a game-changer. I bought my Porsche Cayenne entirely online and it was delivered in perfect condition. An absolutely first-class experience.

★★★★★
DK
David Kowalski
Porsche Cayenne S
Read All Reviews
Ready to Drive?

Find Your Perfect Prestige Car

Visit our private showroom in Watford, or let us bring the car to you. Our team is ready to help you find and finance your dream vehicle.

Browse Stock Contact Us Today